Learn to Enroll Dream Clients & Make Dream Money with The Most Authentic, No-Pitch Selling System on the Market
Loved by Thousands of Coaches, Consultants, & Creatives Worldwide
Sales Mastery Academy™
Learn to Enroll Dream Clients & Make Dream Money with The Most Authentic, No-Pitch Selling System on the Market
Loved by Thousands of Coaches, Consultants, & Creatives Worldwide
"You know how to sell, and you’ll kill it for life."
“Chris has been exponential in bolstering my selling. That’s just real, you know how to sell, and you’ll kill it for life. It is a skill everyone needs to know. The way that Chris presents it and teaches it is completely different than anything I have ever seen in the marketplace.”
Tracy Litt
CEO The School of Becoming, Success Mentor, Creator of Mind Magic®, Best Selling Author, and Speaker
Selling yourself is scary!
They don’t teach you that in Corporate America.
When you become an entrepreneur, you leave the cozy safety of your corner office - and you’re out in the world on your own:
No big team
No big budget
No big title
You now have one mission:
Enroll & serve your dream clients!
But how?
"Closing sales is a lot easier, and closing $30K packages isn’t scary anymore."
“Chris met me at a point where I had zero clients, zero revenue, and $20K in debt. He helped me build a $200K business from scratch within 9 months of working with him, which allowed me to leave corporate America and my 6-figure paycheck for my 7-figure empire. Closing sales is a lot easier, and closing $30K packages isn’t scary anymore. In less than a year, I’m at $30K a month.
Chris literally rewired my brain and showed me that I have truly unlimited potential. If a little girl from Kenya can do this, ANYONE can. He taught me to make decisions from where I want to be, not where I am.”
Maureen Mwangi
Brand Growth Strategist
I’m so glad you’re here!
We teach corporate leaders to build world-class, boutique consulting companies.
I’m Chris Kenney, and together with my partner Julie Cabezas, we’ve created Self Made - a company designed to give you everything you need to launch and grow a boutique coaching or consulting company that:
Changes Lives
Generates Wealth
& Creates Freedom
All without the restrictions of a 9-5
or the stress of a large company.
Your first step is learning how to enroll dream clients, and that’s exactly what Sales Mastery Academy™ teaches you how to do.
"I went through Sales Mastery Academy in a week and jumped right into a $15K month"
“I went through Sales Mastery Academy in a week and jumped right into a $15K month. Can’t overstate how useful it is. It’s really well done (and I’m already skilled in sales. This is valuable for people at every level.)”
Christina Providence
Founder and Principal of The Providence Method: Coaching and Consultation
After nearly 3 decades training, coaching, and consulting our clients, we’ve noticed:
1. Selling coaching and consulting is unique.
Why? Because humans fear change - and you SELL change! Selling transformational services requires a very different approach.
2. Selling is widely misunderstood.
Why? Because there’s been a lot of bad selling going on! When done right, selling catalyzes change and transforms lives.
3. Selling yourself requires a new mindset.
Why? Because selling yourself requires courage and vulnerability. We need to learn how to separate our own value, worth, and confidence from that of our work.
Selling is not just a skill.
It’s a mindset.
Anyone can learn to sell.
You just need to think differently.
"It feels surreal that I went from no program to 10k programs to easily selling 30k programs."
“The incredible thing about the work Chris does is he really teaches you to build REAL confidence in yourself. Which means being able to be with yourself when you FAIL and when you SUCCEED. I look back at notes with him when I was trying to sell 30k programs and navigating that....now it feels surreal that I went from no program to 10k programs to easily selling 30k programs.”
Isaac Ho
Founder of Beometry
This academy will answer all your questions about how to enroll dream clients, like:
“How do I get clients to say YES to working with me?”
“How do I justify my fees?”
“How do I convey the value of my services?”
“What’s my elevator pitch?”
(Good News! You DON’T need to do any of this.
That’s the OLD WAY of selling.)
WE SKIP ALL THE GROSS PARTS OF SELLING THAT EVERYONE HATES.
No bait and switch
No schmoozing
No lying and vying
No fake urgency
No cheesy scripts
No bro tactics
No high-pressure closing
No mental games
No persuasion
“In my first full year of business, I hit just under $250K, matching my corporate salary, which was incredible.”
“As an engineer, I never had to sell anything... I had never sold anything in my life. I used to hate being sold to, and I thought sales had to feel pushy. Chris helped me develop a process where I guide my clients to the right decision—without pressure or manipulation. In my first full year of business, I hit just under $250K, matching my corporate salary, which was incredible.”
Jossie Haines
Founder & CEO, Executive Coach for Women Leaders in Tech & Former VP of Tile
IN FACT, OUR SELLING SYSTEM IS PITCH-FREE.
Simple, sincere, and service-based, we bring authenticity and a heart of service to the game of selling, and it’s never been done like this before.
Genuine Connection
Service-based Selling
Authenticity & Heart
Honesty & Transparency
Sincere concern for others
Truth-telling
Real Leadership
No pitch, no proving
“Knowing that I can genuinely listen and be more interested than interesting completely changed how I approach sales”
“Knowing that I can genuinely listen and be more interested than interesting completely changed how I approach sales. It builds trust, it builds connection, and I would much rather operate in that space than feeling like I need to be the smartest person in the room. Instead of going into sales calls feeling like I had to convince someone, I started focusing on asking, ‘What else?’ That one shift made me a better consultant and a better salesperson.”
Sherry Yellin
Learning and Development Expert, The Learning Connection
In order to be really great at selling coaching or consulting, you have to be willing to do 5 things:
1. Have an attitude of service.
2. Be curious.
3. Ask questions your dream clients have never been asked before.
4. Tell the truth.
5. Offer your services with conviction.
If you’re willing to do those 5 things (once you learn how, of course), you can be great at selling!
Here's what you do NOT have to do.
Prove your qualifications
Say the perfect words
Have the right "personality type"
Get more confident, charismatic or polished
Act like someone you're not
Betray your values or integrity
Convince, manipulate or persuade
"Within the first 30 days of working with Chris, I sold $40K."
“Chris has a way of cutting to the chase and getting straight to what actually works. I implemented his sales approach right away and within the first 30 days of working with Chris, I sold $40K. Before Chris, I had never charged more than $5K to work with me for a year. This [approach] changed my life. It literally changed my life. And I’m not just blowing smoke, I’m honestly telling the truth.”
Dr. Orlandis Wells
Founder of the Hormone Therapy Institute
Sales Mastery Academy™ gives you the ability to change more lives.
When clients say YES to working with you, their lives change. Sales Mastery Academy™ teaches you:
1. How to figure out which clients are willing, ready, and committed to transformation—and then it teaches you…
2. How to coach those clients through the decision, the investment, and the fear of embarking on a life-changing journey.
Sales Mastery Academy™ also teaches you every practical selling skill you need to generate millions of dollars as a coach or consultant, like:
How to establish trust
How to communicate credibility
How to discover their hidden buying motivators - the deeper reasons that make buying from you feel urgent
How to elevate their sense of urgency
How to coach them to invest in support, even if its scary or uncomfortable
How to help them overcome their resistance about money, telling their spouse, time, overwhelm, and self-doubt
"Now I have the confidence to not only sell, but price my services based on lifetime value from the years of experience that I bring to the table"
“Before working with Chris, I was charging $25/hour for my services, and I knew I needed to learn how to sell. Now I have the confidence to not only sell, but price my services based on lifetime value from the years of experience that I bring to the table. Just recently I had my highest revenue month at $35,000 and closed a $5,000 package that will be incredibly easy to deliver but will create massive impact for my client. Every time I apply what I’ve learned, my business grows. The results speak for themselves."
Sarah Barkwill, BAH, CHRM
Founder & CEO at Eyes on HR Consulting Solutions Corp.
What You'll Learn Inside
Sales Mastery Academy™
🎓 The Core Curriculum - 7 Step-by-Step Modules on How to Have an Enrollment Conversation from Start to Finish
Each module addresses both the emotional blocks and the strategic gaps that get in the way of enrolling Dream Clients.
Every video reveals a breakthrough.
Here’s a sneak peek at what’s waiting for you…
🧠 Learn to Hear What No one Else Can
Learn to detect the invisible resistance, fear, objections, concerns, and confusion —your own and your client’s—that silently sabotage transformation.
💥 Break Free from Money Shame & Underearning
Discover how childhood beliefs and internal “money rules” quietly shape your pricing, confidence, and sales behavior—and how to rewrite them for good.
🌓 Stop Undercharging
Stop overgiving and undercharging. Learn entrepreneurs typically charge less than they deserve—and how to be paid well.
💫 Co-Create Success Through Faith
Use faith, trust, and conviction to dissolve resistance and shift doubt. You’ll learn how to show up with intention, positively influence dream clients, and enroll with confidence.
🔥 Collapse the Gap Between Desire and Reality
Discover why your resistance to charging more has nothing to do with worthiness—and how to make quantum leaps by shifting how you show up on your enrollment calls.
🎯 Ask the Questions That Noone Else Does
Learn the 4 types of questions that reveal your client’s deepest desires, untold truths, and motivation. Blow their minds with self-awareness so powerful they say YES on the spot.
🕳️ Elevate Urgency with Precision
Master the art of making your client aware of the gap between pain and possibility–where they are and where they want to be—so that moving forward becomes a personal victory.
👂 Read Your Client’s Body Language for Deeper Perception
Learn to read the emotional map of your prospect’s voice, tonality, and body language to unlock the breakthrough they haven’t been able to access with anyone else.
🗣️ Coach Them Through Their Fear & Indecision
Ditch robotic templates and learn how to listen deeply, reflect back emotional truths, and connect at the level where decisions are really made.
👀 Spot Buying Signals in Disguise
Decode “I don’t know,” nervous laughter, partner objections, and physical tells. These aren’t roadblocks. They’re invitations to lead and reflect powerfully.
⚡ Share Your Offers with Total Conviction
Confidence sells. You’ll learn how to share your Legacy Offers™ with confidence—calmly, powerfully, and without chasing.
📜 Handle Objections with Grace and Without Manipulation
Learn my 5-step objection-response process that leads clients back to their truth, plus how to navigate pricing pushback, spouse objections, and “I need to think about it” like a pro.
🧲 Become Superconfident Enrolling Clients
Clients don’t buy bullet points. They buy your energy. Learn how to show up powerfully in every enrollment conversation.
"Once I stopped grinding and started focusing on strategic sales conversations, my business completely changed."
"Before working with Chris, I was working 60 hours a week, grinding away, but I wasn’t making money. I was keeping myself busy with marketing, thinking that would bring clients in, but it wasn’t working. Once I stopped grinding and started focusing on strategic sales conversations, my business completely changed. I went from charging $5K for six months of support to confidently charging $12,500—without adding more work.”
Craig Anderson
President and Chief Executive Coach at Clear Path Coaching and Consulting
⭐️ BONUS: 5 Sales Call Breakthrough Sessions
Listen and learn as Chris breaks down 5 REAL sales calls from past clients to identify how they could have closed the sale.
⭐️ BONUS: The Unseen Masterclass
Learn the most profitable skill on the planet: how to uncover the unseen elements in every sales call that stop buyers in their tracks.
⭐️ BONUS: Finding Wealth in Your Shadow
Learn a simple technique to clear the invisible emotional blocks that make us feel guilt, fear, and shame about money.
"I'm showing up differently, making much better decisions and I'm not afraid of selling any more.”
“Working with Chris and Julie has been pivotal for me in my business. I have doubled my monthly revenue and have gone from the occasional sales call every now and then, to two and three sales calls every week consistently. I'm showing up differently, making much better decisions and I'm not afraid of selling any more.”
Suzan Czajkowski, MA, PCC
Marketing Consultant & Communication Coach
What Makes Sales Mastery Academy™ Different
🧠 It starts by clearing out your fears & resistance.
Before you ever get on the call, you’ll learn to regulate your nervous system, release scarcity patterns, and show up with powerful presence.
🔍 It’s built on deep inquiry & truth, not persuasion and lies.
The right questions change everything. Sales Mastery Academy™ shows you how to uncover the real root of your client’s challenges and lead them to total transformation.
👂 It’s powered by emotional intelligence & psychological safety.
The right questions change everything. Sales Mastery Academy™ shows you how to uncover the real root of your client’s challenges and lead them to total transformation.
🌉 It creates natural urgency based on real desire, not fake scarcity based on FOMO.
The right questions change everything. Sales Mastery Academy™ shows you how to uncover the real root of your client’s challenges and lead them to total transformation.
🤝 It ends with empowered commitment, not fear-based compliance.
The right questions change everything. Sales Mastery Academy™ shows you how to uncover the real root of your client’s challenges and lead them to total transformation.
No pressure. No push. Just a clean invitation to invest in themselves, their future, and the transformation they truly desire.
"I’m getting effortless "Yeses" over and over again.”
“I always called myself the SALES QUEEN but behind the scenes, perfect clients were still saying “No” to my $12.5K high-ticket group program all the time. With Chris’s work, I raised the program investment to $30K, and I’m getting effortless “Yeses” over and over again.”
Liz Svatek
Rapid Transformation Coach
This method doesn’t just “teach client enrollment.” It teaches you how to lead conversations that transform people—whether they buy or not.
Mastering Sales is the Most
Empowering Feeling in the World
And Sales Mastery Academy™ Makes it
Fun to Learn and Simple to Understand
You didn’t come this far to undercharge, constantly second-guess yourself, or to “wing it” on another sales call.
You came here to lead and to get paid for your genius.
You’re ready to build a business that builds a legacy and impacts millions (even just by ripple effect alone).
Sales Mastery Academy™ is more than a course.
It’s the foundation of a world-class consulting company.
Whether you’re just getting started or refining a sales process that already works, you’ll walk away knowing exactly how to lead high-converting enrollment conversations that feel grounded, natural, and powerfully aligned.
No pressure.
No pretending.
No guesswork.
💎 It’s time to get paid for your genius.
Join now and get instant access to:
✅ Our 7-module curriculum
✅ BONUS: 5 Sales Breakthrough Calls
✅ BONUS: Finding Wealth in Your Shadow
✅ BONUS: The Unseen Masterclass
✅ Energetic mastery tools
✅ Lifetime Access
👉 All for just $222.
📢 Price increases soon.
Now is your moment to lead with mastery.
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